By Eric Ball and Hailey Teton
Courts around the country have been wrestling with the following question: Can a party assert its foreign trademark in the U.S. even when it has never used the mark in the U.S.? The common answer used to be: No! But recent decisions are pushing back on this perception. In Belmora LLC v. Bayer Consumer Care AG, the 4th U.S. Circuit Court...
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