Alternative Dispute Resolution
Mar. 26, 2010
The Price of Beauty in the Game of Trust
Make a conscious effort to overcome bias since our brains are hardwired to distrust those not like us, write Max Factor III of PMA and Scott Van Soye of Kane Ballmer & Berkman.
By Max Factor III and Scott Van Soye
One mechanism by which people decide whether to trust strangers is the interplay between the stranger's initial appearance and the observer's intuitive biases. So, when entering a negotiation with opposing counsel who you have never met or meeting an opposing litigant for the first time at mediation, be aware that you may initially make a social judgment about the other person's trustworthiness, which is based on your past biases. The ...For only $95 a month (the price of 2 article purchases)
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