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Perspective

Feb. 18, 2011

An Understanding of the Different Areas of Intellectual Property

Learning what type of intellectual property protection to seek for your products is not always easy. By Gregg R. Sultan of Snell & Willmer.


By Gregg R. Sultan


It is critical that business owners and managers have a basic understanding of the different forms of intellectual property protection that might apply to their company's products. There is, however, an enormous amount of confusion about the differences. For example, it is a common occurrence for clients to ask whether they can "copyright our brand" or "get a patent on our logo." The first step for me as an attorney is t...

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