Antitrust & Trade Reg.
Apr. 23, 2014
High court may side with 9th Circuit on Pom case
Los Angeles-based Pom Wonderful went to the U.S. Supreme Court on Monday to argue that beverage giant Coca-Cola misleadingly labeled a fruit beverage Pomegranate Blueberry when it is mostly made from apples and grapes.
Daily Journal Staff Writer
It's a juicy case. Los Angeles-based Pom Wonderful LLC went to the U.S. Supreme Court on Monday to argue that beverage giant The Coca-Cola Co. misleadingly labeled a fruit beverage Pomegranate Blueberry despite it being made mostly from apples and grapes.
At stake is the reach of false advertising claims under the Lanham Act as they conflict with the Federal Drug and Cosmetic Act. Pom Wonderful ...
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