Administrative/Regulatory
Jun. 9, 2011
FDA Drags Feet on Social Media Guidance
The U.S. Food and Drug Administration missed its last two self-imposed deadlines to issue guidance on using social media to promote drugs, leaving pharmaceutical companies at risk of unwittingly running afoul of marketing laws.
Daily Journal Staff Writer
The U.S. Food and Drug Administration missed its last two self-imposed deadlines to issue guidance on using social media to promote drugs, leaving pharmaceutical companies at risk of unwittingly running afoul of marketing laws.
Drugmakers that set up Facebook fan pages, "tweet" company announcements on Twitter, and post videos on YouTube can reach millions of consumers with their message. B...
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