Perspective
Jun. 8, 2011
Winning at All Costs: Chrysler Fights to Regain Glory
Chrysler's new superstore redefines the business of selling cars, but does it circumvent the law? By Jonathan Michaels of Michaels Law Group
There once was a time when U.S. automakers enjoyed global dominance, quelling all would-be competitors with thoughts of an impenetrable market share. At a time when life was far simpler, and "what was good for GM was good for America," the Big 3 controlled an astounding 90 percent of the domestic market, cementing their place in history as one of Karl Marx's great oligopolies.
But with fame and fortune, so often comes complacency and comfort, and p...
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