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Perspective

Feb. 14, 2012

Is social media entitled to trade secret protection?

A company sues its former employee over a Twitter account, claiming that each follower is worth $2.50 per month. By Erik S. Syverson of Miller Barondess LLP


By Erik S. Syverson


The widespread use of social media has revolutionized the manner in which consumers and companies interact by breaking down traditional barriers of communication and product distribution. However, this new, seemingly more casual customer relationship management model has created a slew of legal problems for companies looking to participate in social media. One such common issue arises over ownership of a social media account. Frequently, emplo...

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