Intellectual Property
Aug. 5, 2010
Court Rejects Trademark Claim
Adding a dot-com designation to a generic word isn't enough to attain distinctive trademark status, a federal appellate panel held on Tuesday in rejecting AOL's effort to protect the name of its Advertising.com marketing arm from rival Advertise.com.
Daily Journal Staff Writer
Adding a dot-com designation to a generic word isn't enough to attain distinctive trademark status, a federal appellate panel held on Tuesday in rejecting AOL's effort to protect the name of its Advertising.com marketing arm from rival Advertise.com.
The 9th U.S. Circuit Court of Appeals panel voted 3-0 to reverse U.S. District Judge Valerie Baker Fairbank of Los Angeles, who is...
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