Government,
Administrative/Regulatory
Mar. 26, 2016
Net neutrality's next big battle: ad blocking
While network ad blocking has not taken hold in the U.S. to the same extent elsewhere, consumers here and abroad increasingly object to receiving unwanted advertisements.
Bennett L. Ross
Partner
Wiley Rein LLP
Email: bross@wileyrein.com
With more than 20 years of experience in the communications industry, Bennett is a trusted advisor to telecommunications carriers, equipment manufacturers, technology companies, and other clients seeking to navigate the complexities of the U.S. communications regulatory regime.
Brett Shumate
Deputy Assistant Attorney General
U.S. Department of Justice
Brett is a deputy assistant attorney general in the Civil Division of the Federal Programs Branch.
Internet Service Providers in Europe and the Caribbean have begun incorporating software into their networks that will block all advertisements from displaying on their customers' mobile devices. Not surprisingly, this effort has drawn the ire of edge providers who fear that ISP ad blocking will cut into their advertising revenues.
While network ad blocking has not taken hold in the U.S. to the same extent elsewhere, consumers here and abroad increasingly object to receiving unwante...
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