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Perspective

Mar. 15, 2014

Be like Mike, but don't speak for Mike

Jordan recently won in a very different court when an appeallate court ruled that he could pursue claims against a grocery store chain that had congratulated him in a one-page ad. By Mark S. Lee


By Mark S. Lee


Michael Jordan famously did not like to lose on the basketball court, and he seldom did. He recently won in a very different court when the 7th U.S. Circuit Court of Appeals ruled that Jordan could pursue right of publicity and Lanham Act claims against a grocery store chain that had congratulated him in a one-page ad. Jordan v. Jewel Food Stores Inc., 2014 WL 6270603 (7th Cir. 2014). The Jordan decision takes another important step i...

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