Perspective
Jun. 23, 2009
Facebook: IP's New Frontier?
The devil is in the details of Facebook's new policy allowing trademark owners to notify the site of their IP rights, write Doug Wood, Joseph Rosenbaum, Adam Snukal and Keri Bruce.
By Doug Wood, Joseph Rosenbaum, Adam Snukal and Keri Bruce
Facebook, the popular social networking Web site, recently began allowing Facebook users, subject to certain criteria and qualifications, to create personalized URLs for their pages on the site. By way of example, John Smith would be able to register "Facebook.com/johnsmith" if he had and could provide proof of a registered trademark for "John Smith." Prior to this development,...
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