CONFLICT RESOLUTION
By Stewart LevineSometimes new ways of doing things are not readily understood. They do not fit with the way our perceptual systems have been conditioned. We cannot see what we are not already expecting. A classic illustration is the story Joel Barker tells about the watchmaking industry. Before quartz, the Swiss held about 95 percent of the market. In the early 1960s the Swiss R & D people presented their innovation, t...
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