Intellectual Property
Jan. 31, 2002
Alteration Issue
Intellectual Property Practitioner Column - By Donald M. Gindy, Trademark owners strive to retain customer loyalty by producing dependable, well-made products. Consumers who purchase an item containing a familiar mark expect that the goods will be of uniform and of consistent quality. The owner can bring a civil action against a competing product that deceives or confuses the public about the trademarked goods. But deception and confusion is not limited to competitors. It may also occur when the goods are re-sold.
Intellectual Property Practitioner Column
By Donald M. Gindy
Trademark owners strive to retain customer loyalty by producing dependable, well-made products. Consumers who purchase an item containing a...
By Donald M. Gindy
Trademark owners strive to retain customer loyalty by producing dependable, well-made products. Consumers who purchase an item containing a...
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