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Civil Litigation,
Intellectual Property,
9th U.S. Circuit Court of Appeals

May 18, 2018

We haven’t heard the last on trade dress precedent

In a recent case the 9th Circuit provided some guidance to practitioners of how to establish irreparable harm beyond mere evidence of likelihood of confusion, but dueling opinions suggest more may be yet to come.

Brian M. Wheeler

Partner
Atkinson, Andelson, Loya, Ruud & Romo

12800 Center Court Dr S Ste 300
Cerritos , California` 90703

Phone: (562) 653-3200

Email: BWheeler@aalrr.com

Brian focuses his practice on intellectual property litigation, including trademark, trade dress, design patent, and copyright infringement, as well as trade secret misappropriation and unfair competition cases. He regularly represents his clients in trade dress matters, including in particular litigation to enforce trade dress rights for products and product packaging that includes color as a prominent element of multi-element trade dress.

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We haven’t heard the last on trade dress precedent
A pair adidas Stan Smiths. (Shutterstock)

In its highly anticipated decision in adidas v. Skechers, the 9th U.S. Circuit Court of Appeals provided some guidance to practitioners of how to establish irreparable harm beyond mere evidence of likelihood of confusion, but dueling opinions suggest more may be yet to come for the impact of overlapping evidence of confusion and inferred irreparble harm. 2018 DJDAR 4293 (May 10, 2018).

Following the U.S. S...

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