This is the property of the Daily Journal Corporation and fully protected by copyright. It is made available only to Daily Journal subscribers for personal or collaborative purposes and may not be distributed, reproduced, modified, stored or transferred without written permission. Please click "Reprint" to order presentation-ready copies to distribute to clients or use in commercial marketing materials or for permission to post on a website. and copyright (showing year of publication) at the bottom.
Subscribe to the Daily Journal for access to Daily Appellate Reports, Verdicts, Judicial Profiles and more...

Civil Litigation,
Law Practice

Aug. 3, 2018

Evaluating personal injury cases: juror motivation

Jurors render big verdicts when jurors are motivated. In contrast, where jurors see their work as inconsequential, the results are rarely spectacular. Understanding what motivates jurors is a critical part of evaluating a case.

Lars C. Johnson

Mediator
Signature Resolution

Fax: (818) 348-7921

Lars was a litigator for 20 years before joining Signature as a full-time mediator. He has extensive experience handling high-stakes catastrophic injury and wrongful death cases, as well as insurance coverage disputes.

See more...

Jurors render big verdicts when jurors are motivated. In contrast, where jurors see their work as inconsequential, the results are rarely spectacular. Understanding what motivates jurors is a critical part of evaluating a case.

LIKEABILITY

We all prefer to be in trial with a likeable client. Jurors want to find in favor of the party they like. On the other...

To continue reading, please subscribe.
For only $95 a month (the price of 2 article purchases)
Receive unlimited article access and full access to our archives,
Daily Appellate Report, award winning columns, and our
Verdicts and Settlements.
Or
$795 for an entire year!

Or access this article for $45
(Purchase provides 7-day access to this article. Printing, posting or downloading is not allowed.)

Already a subscriber?

Enewsletter Sign-up