This is the property of the Daily Journal Corporation and fully protected by copyright. It is made available only to Daily Journal subscribers for personal or collaborative purposes and may not be distributed, reproduced, modified, stored or transferred without written permission. Please click "Reprint" to order presentation-ready copies to distribute to clients or use in commercial marketing materials or for permission to post on a website. and copyright (showing year of publication) at the bottom.
Subscribe to the Daily Journal for access to Daily Appellate Reports, Verdicts, Judicial Profiles and more...

Civil Litigation

May 17, 2019

Judge mulls dismissal in Facebook ad class action

Attorneys for Facebook Inc. argued Thursday the company's faulty video metrics were only estimates to help advertisers, and it never guaranteed those results.

Judge mulls dismissal in Facebook ad class action
U.S. District Judge James Donato

SAN FRANCISCO -- Attorneys for Facebook Inc. argued Thursday the company's faulty video metrics were only estimates to help advertisers, and it never guaranteed those results.

The proposed class action brought by businesses alleging they were misled by Facebook's data on how long users spent watching videos should be dismissed because "they all got the ads they paid for," defense attorney Elizabeth Deeley said.

$95

Or access this article for $45
(Purchase provides 7-day access to this article. Printing, posting or downloading is not allowed.)

Already a subscriber?

Enewsletter Sign-up