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Intellectual Property

Feb. 1, 2011

Bratz Trial Focuses on Toy Designer

Lawyers for Mattel Inc. honed in on a tattered three-ring binder Friday in a trial in which the toy company is trying to prove that rival MGA Entertainment Inc. pirated its idea for the billion-dollar Bratz doll brand.


By Jason W. Armstrong


Daily Journal Staff Writer


SANTA ANA - Lawyers for Mattel Inc. homed in on a tattered three-ring binder Friday in a trial in which the toy company is trying to prove that rival MGA Entertainment Inc. pirated its idea for the billion-dollar Bratz doll brand.


Mattel lawyer William C. Price showed jurors several pages torn from the faded black binder of original sketches by Carter Bryant of the wide-eyed, pouty-lipped dolls...

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