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Marketing

May 9, 2000

Going to Market

Bottom Line: By Marcia Watson Wainess and Dennis Duitch In today's rapidly changing business marketplace, clients are becoming increasingly sophisticated about the procurement of legal services.


        

        By Marcia Watson Wainess and Dennis Duitch
        
        In today's rapidly changing business marketplace, clients are becoming increasingly sophisticated about the procurement of legal services. Loyalty of most clients to the firm has dimini...

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