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Perspective

Aug. 19, 2011

Trademark protection in the adult entertainment industry

An exclusive space on the Internet for the adult entertainment industry will launch in the next few weeks. By Phil Schroeder of Allen Matkins Leck Gamble Mallory & Natsis LLP


By Phil Schroeder


The .XXX top level domain will be launched in the next few weeks to provide an exclusive space on the Internet for the adult entertainment industry. An understanding of the rollout procedures is important for every trademark owner, even those who are not in the adult entertainment industry.


.XXX will become the 23rd generic top level domain, in addition to about 250 country code top level domains, such as .EU (European Union), .CA (Can...

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