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Law Practice

Oct. 25, 2011

Insurance-focused firms are rebranding

Two California firms long major players in insurance defense are making a concerted effort to shed that image and rebrand themselves as premiere general litigators capable of taking on higher-end (and higher paying) work.


By Henry Meier


Daily Journal Staff Writer


Two California firms long major players in insurance defense are making a concerted effort to shed that image and rebrand themselves as premiere general litigators capable of taking on higher-end (and higher paying) work.


Sedgwick LLP and Haight Brown & Bonesteel LLP recently began to try to transition their labels away from the commoditized insurance practice and toward a more general litigation i...

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