Antitrust & Trade Reg.
Jun. 13, 2000
THE NEW SHERIFF
The Advisor: Intellectual Law By Don Thornburgh and Jill Westmoreland The vast, untamed Internet frontier is finally being tamed. When it comes to online commerce and advertising, the new sheriff in town is the Federal Trade Commission. For years, the basic rule of thumb for advertisements and disclosures has been that the basic principles of fairness and honesty that apply to ordinary media are equally applicable to online activities.
Intellectual
By Don Thornburgh and Jill Westmoreland
The vast, untamed Internet frontier is finally being tamed. When it comes to online commerce and advertising, the new sheriff in town is the Federal Trade Commission. For years, the basic rule of thumb fo...
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