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Entertainment & Sports

Jun. 21, 2012

Hollywood focuses on overseas markets

Industry conference highlights the growing power of Brazil, Russia, India and China.


By Jean Yung


Daily Journal Staff Writer


Despite hitting a recent soft patch in growth, the emerging economies of Brazil, Russia, India and China continue to shine as beacons of hope for America's entertainment industry. But studio executives and producers said at an industry conference last week that the four distant markets are vastly different from each other and call for tailor-made strategies.


The so-called BRIC countries are home to ...

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