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Litigation

Nov. 18, 2015

Sugar industry case against high fructose corn syrup draws to a close

Expert testimony on false advertising cost highlights the close of the plaintiffs' suit

By Gautham Thomas
Daily Journal Staff Writer

An alleged misinformation campaign by makers of high fructose corn syrup would take as much as $603 million for the sugar industry to counteract, an advertising executive told a jury in federal court Monday in an ongoing false advertising dispute between the corn and sugar industries.

Jane Groft, an advertising strategist and owner of Scorch LLC, testified about a five-year media plan she pro...

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