Intellectual Property,
Entertainment & Sports
Jul. 14, 2017
With album revenues down, artists must brand
Many artists are branching out of music and general merchandising to start businesses in related industries. To market and monetize on any situation, artists must protect their brand — their name, image and likeness.
Delia Ramirez
Of Counsel
Hakimi Law, PC.
5500 Eucalyptus Dr Apt 831
American Canyon , CA 94503-1178
Phone: (415) 255-4503
Email: delia@hakimilaw.com
Golden Gate Univ SOL
LEGAL ENTERTAINMENT
As album revenues continue to decline, musicians must find alternative means to make ends meet. Many artists are branching out of music and general merchandising to start businesses in related industries. To market and monetize on any situation, artists must protect their brand — their name, image and likeness. The most important aspect of an artist’s brand arguably is their name: Fans will remember it...
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