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Marketing

Apr. 29, 2004

Sales Callers Must Heed Many Regulatory Hang-Ups

Focus Column - Regulatory Law - By Jeffrey S. Galvin - For telephone solicitors, what a difference a year makes. Regulatory changes in 2003 have transformed the telemarketing industry, with broad ramifications for businesses that use the phone to target prospective customers.

        Focus Column
        
        Regulatory Law
        
 &nbs...

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