This is the property of the Daily Journal Corporation and fully protected by copyright. It is made available only to Daily Journal subscribers for personal or collaborative purposes and may not be distributed, reproduced, modified, stored or transferred without written permission. Please click "Reprint" to order presentation-ready copies to distribute to clients or use in commercial marketing materials or for permission to post on a website. and copyright (showing year of publication) at the bottom.
Subscribe to the Daily Journal for access to Daily Appellate Reports, Verdicts, Judicial Profiles and more...

Law Practice

May 3, 2002

Impressing the Press

Dicta Column - By Richard S. Levick - Law firms that are new to media communications frequently make the same mistakes. They tend to talk about their own big cases or important laterals arriving at their firms, and they have unrealistic expectations of what will interest journalists and actually appear in print.

        Dicta Column
        
        By Richard S. Levick
        
        Law firms that are new to media communications frequently make the same mistakes. They tend to talk about their own big cases or important laterals arriving at ...

To continue reading, please subscribe.
For only $95 a month (the price of 2 article purchases)
Receive unlimited article access and full access to our archives,
Daily Appellate Report, award winning columns, and our
Verdicts and Settlements.
Or
$795 for an entire year!

Or access this article for $45
(Purchase provides 7-day access to this article. Printing, posting or downloading is not allowed.)

Already a subscriber?

Enewsletter Sign-up