Civil Litigation,
Intellectual Property
Dec. 12, 2019
Beverage giants squeezed out of brand name rights in juice dispute
Heirs of Hubert Hansen’s trust control all rights of publicity related to the fresh juice pioneer, not Coca-Cola Co. nor Monster Energy Co., which bought copyrights and trademarks associated with the brand years ago, a San Diego County judge tentatively ruled.




Heirs of Hubert Hansen's trust control all rights of publicity related to the fresh juice pioneer, not Coca-Cola Co. nor Monster Energy Co., which bought copyrights and trademarks associated with the brand years ago, a San Diego County judge tentatively ruled.
Superior Court Judge Timothy B. Taylor presided over a week-long bench trial last month that contested the ow...
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