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Litigation & Arbitration

May 11, 2023

Altria agrees to pay $235M to settle claims over Juul marketing

The company denied any wrongdoing and said in its news release that the settlement “brings to a close the vast majority of our pending JUUL-related litigation.”

Altria Group Inc. the largest investor in e-cigarette giant Juul Labs Inc, and parent company to tobacco brands such as Philip Morris USA, agreed Wednesday to pay $235 million to settle 6,000 lawsuits alleging Juul purposefully marketed vaping products to teens and misrepresented the danger.

The company denied any wrongdoing and said in its news release that the settlement “brings to a close the vast majority of our pending JUUL-related lit...

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