Entertainment & Sports
Dec. 4, 2025
Why now is the time for collaboration between sports and franchise lawyers in the NIL era
The NIL era has created a complex marketplace where college athletes, franchises and lawyers must collaborate across sports, franchise, and compliance law to navigate regulations, protect rights and seize marketing opportunities.
Frank N. Darras
Founding Partner
DarrasLaw
Email: frank@darraslaw.com
Western State Univ COL; Fullerton CA
The name, image, and likeness (NIL) era has reshaped the landscape of amateur athletics, creating an unprecedented intersection of sports, business and law. Since the Supreme Court's unanimous decision in NCAA v. Alston in support of players' rights, the NCAA formally allowed college athletes to profit from their NIL rights in 2021. Consequently, a complex new marketplace has emerged, one that demands careful navigation of state laws, NCAA guidance, and institutional p...
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