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Intellectual Property

Oct. 7, 2026

NO FAKES Act "dead for now" as Cruz objects to unanimous consent request

The bipartisan legislation to protect against AI-generated deepfakes is stalled until at least November as lawmakers seek common ground on free speech protections.

Sam Roseme

Partner in the Entertainment & Media Industry Group
Reed Smith

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NO FAKES Act "dead for now" as Cruz objects to unanimous consent request
Shutterstock

The NO FAKES Act, bipartisan legislation that would establish the first federal right of publicity and provide protections against AI-generated deepfakes, hit a roadblock on Sept. 30 when Sen. Ted Cruz objected to an attempt by Sen. Marsha Blackburn to pass the bill by unanimous consent.

The bill's sponsors had hoped to secure passage before the Senate's extended recess ahead of the midterm elections. That will no longer be possible. Other than pro forma sessions, the Senat...

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