Real Estate/Development
Oct. 19, 2026
LA28 and fan zones: The gold standard for experiences outside Olympic venues
Fan zones may feel spontaneous, but they require careful planning. LA28 organizers should address zoning, broadcast rights, security and business deals to create moments worthy of a gold medal.
My favorite scenes from the recent World Cup aren't of moments that happened on the field. Sure, I'll watch Messi's brilliance and Mbappe's skill over and over again, but my favorite videos are of fans watching matches around the world, gathered together and exploding with joy as the ball smashes into the back of the net.
Many of these moments of fan exuberance occurred at fan zones--spaces created for people to gather, eat and drink together, and enjoy the match. S...
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